For Charles Liu, acquiring and leading a great American business isn’t just a career path—it’s the culmination of a life dedicated to service, operational excellence, and entrepreneurial spirit. He believes that

"Entrepreneurship through Acquisition is a life purpose"

and his journey has uniquely prepared him to be not just a buyer, but a dedicated successor committed to honoring your legacy while leading your company into its next chapter of success.

Charles’s approach is built on a foundation of discipline and a deep respect for the hard work of business owners. As a U.S. Army veteran, he learned the non-negotiable value of integrity, strategic planning, and leading teams through complex challenges, instilling a deep sense of duty. This was followed by over seven years at Amazon, where he demonstrated an extraordinary ability to execute and scale, personally training hundreds of operations managers and expanding the logistics network from 10 to over 600 facilities. Demonstrating his relentless drive, Charles simultaneously pursued his entrepreneurial passions while working full-time at Amazon and attending business school; he is a serial entrepreneur with years of small business ownership experience in real estate investment, e-commerce, travel, and brand management. This proven operational playbook, combined with an appreciation for small business roots gained from growing up around family-owned companies, fuels his commitment to preserving the core values and culture of the business he acquires.

Charles combines this real-world experience with a rigorous academic framework to create a clear and actionable plan for growth. As a third-year MBA candidate at UCLA Anderson, he has honed his skills in finance, strategy, and M&A under the guidance of Professor Kent Weaver, a leading mind in the ETA field, and has built a powerful network of over 6,500 industry experts and investors to support his search. His strategy focuses not just on finding a stable business, but on securing a platform for growth by professionalizing operations, executing a roll-up M&A strategy in fragmented industries, and integrating modern technology to enhance efficiency.

When you partner with Charles, you are choosing a successor who makes a dual promise. To investors, he commits to identifying a high-quality business with $1.5M–$7.5M in EBITDA and executing a disciplined plan that generates significant, long-term returns. To retiring owners, he promises to be a responsible steward of their life’s work, honoring the legacy they’ve built, investing in their people, and leading the company with unwavering integrity and commitment.